Splashes and Spills Roll Off Walls, Thanks to New Paint Binder Technology from Dow Coating Materials

Interior wall paints based on innovative Rhoplex™ EZ Clean 200 acrylic emulsion take the worry out of common household spills.  Designed for premium interior flat and satin broad wall paints, they are ideal for playrooms, kitchens, dining rooms and other parts of the home where staining liquids could pose a problem.

For Formulators

• Very good response to rheology modifiers
• Good compatibility with broad selection of paint ingredients
• Wide range of raw material choices
• Formulating flexibility

For Consumers

• Splashes roll off walls
• Spills simply wipe away
• No staining
• Water repellency and beading effect
• Excellent water resistance and stain resistance

Environmentally Advanced

• Low VOC
• Alkyl Phenyl Ethoxylate and Formaldehyde Free
• Zero coalescent demand

WATCH Rhoplex™ EZ Clean 200 with Stain Repellent Technology in Action

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