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Elastomeric coatings turning roofs and walls into efficient, protective planet-friendly machines for change.
 Right now, the roof of the building you’re in is probably a very dark color, if not altogether black. Changing that color to white could radically improve operating costs, reduce utility bills, benefit the surrounding environment, and help everyone in the immediate neighborhood feel a little cooler during warm-weather months. Properly installed coatings of an environmentally advanced white elastomeric will enable the roof to last far longer, too.
The benefits of elastomeric coatings are not limited to roofs. Cementitious wall coatings formulated with this tough 100 percent acrylic elastomeric technology remain flexible but retain their tensile strength to protect over a wide range of temperatures. Their flexibility and softness also provide excellent resistance to dirt pickup and prevent wind-driven rain and moisture from seeping into cracks and causing structural damage, even in humid, hurricane-prone regions. Elastomeric wall coatings keep homes in one piece – safe and dry.
“White Knights” to the Rescue
Reducing heat build-up on commercial and residential roofing can dramatically affect building operating costs. Findings reported by the Roofing Manufacturers Association conclude that heat build-up can shorten the useful life of rubber, synthetic polymer, and especially asphalt roofing systems. Cool roof technology utilizing specialized white coatings that reflect the sun’s light before it can be turned into heat significantly reduce temperature. For example, a 95° F day raises black roof top temperature to 170° F, while a white roof would not exceed 120° F — a temperature drop of almost 30%.
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