NOVEMBER 2006
| P O I N T O F V I E W | |
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| > | Marketing
in Asia: Getting Behind the Scenes to Understand What Works … and
Why Rohm and Haas Asia Pacific general manager, Mr. Kevin Wu, makes the point that work in Asia is all about great technologies, great products and great service. Bringing all three together with a growing team of people makes for tremendous business opportunities in the years ahead. |
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| I N D U S T R Y U P D A T E S | |
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| > | Sustainability
is the Goal of Bio-based Packaging Materials When global retailer Wal-Mart, which serves over 176 million customers every week, says they want bio-based packaging, a lot of suppliers listen very carefully and learn. |
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| > | China
Supplies a New Definition for Growth as the Auto Market Booms in Developing Areas of Asia Article two in a special three-part series on the global auto industry defines fast growth in terms that everyone in this industry is watching closely. |
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| S P O T L I G H T O N | |
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| > | BADGE-free
Retort Adhesive Offers Attractive Performance and Handling Introducing a talented new Adcote™ product that brings a host of benefits to global marketers seeking better solutions for food and consumer-product pouches. |
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| > | As
the Chinese Economy Soars, So Does Adhesive Use Water-based emulsions find a waiting audience in China, with the government leading a strong environmental charge. |
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| Website
Helps Companies Choose the Right Adhesive Solution Now there's a way to find comprehensive answers to help with adhesive selection — by visiting a new on-line site from SpecialChem. |
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| N E W S B R I E F S | |
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| > | Rohm and Haas Opens Major Research and Development Center in Shanghai |
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